Inhalte

Innovation as a Strategic Imperative • Degrees of Innovation • Classifications of Innovations • Requirements for the Management of Radical Innovations • Success Factors of Innovation Management • Evaluation of Innovation Projects • Innovation Strategies for Industry Innovation Management • Management of the Innovation Process • Using Internal and External Sources for Innovation • Corporate Structures and Cultures Conducive to Innovation • Systematization of the Innovation Process • Innovation Funnel • Dimensions of Innovation Management Practical Problems and Case Studies • Technology Management • Formulating R&D Strategies • Technological Competitive Analysis • Technological Forecasting R&D Investment Decisions • R&D Portfolio Management • External Technology Procurement • R&D Alliances and M&A • Management of Foreign R&D Units • Research Management • Knowledge Management • R&D Personnel Management • External Technology Exploitation and Patent Management

Lernziele

After completing this module, students will be able to: • Apply key concepts and tools of Technology and Innovation Management (according to contents) • Select and confidently apply appropriate methods of Technology and Innovation Management • Independently expand their knowledge in Technology and Innovation Management • Analyse and structure complex tasks in Technology and Innovation Management • Generate and implement new ideas in Technology and Innovation Management • Continually prepare and evaluate source material of Technology and Innovation Management • Assess current trends in Technology and Innovation Management • Present ideas and concepts confidently and convincingly

Prüfungsleistung

• Five individual exercises (one written page each) for 2% each (total 10%) • Group exercise A (approx. 6 written pages) with presentation (approx. 30 minutes) for 10% • Group exercise B (approx. 6 written pages) with presentation (approx. 30 minutes) for 10% • Written exam of 85 minutes for 70%

Literatur (6)

Trott, P.: Innovation Management & New Product Development, 2017
Floyd, Ch.: Managing technology for corporate success, 1997
Tidd, J. et al: Managing Innovation, 2018
Afuah,A.: Innovation Management, 2003
Utterback, J.: Mastering the Dynamics of Innovation, 1994
Case studies will be announced at the beginning of the course